IPT Marketing Analysis

According to the International Dairy Deli Bakery Association’s What’s in Store report, 93% of Americans snack, with 50% of them doing so two or three times a day; 40% at least four times a day; and 13% five or more times a day (â€Å"Industry News: Snacks and Sweets Statistics†, 1998). Everybody snacks. In a culture bored by potato chips and peanuts, there is a golden opportunity for IPT to infiltrate the national snack market, both sweet and salty, by offering something unique, which will appeal to all ages and ethnic groups.Initially, target markets will consist of three categories based on price structure and volume: corporate accounts, retail customers, and wholesalers. In order to reach these target markets, a number of means will be used. For corporate accounts, including incentive companies, sales managers will participate in a sales blitz of local companies and both print and online e-zine advertising will be placed with trade publications. To reach whole sale accounts, sales managers will participate in trade shows and banner advertising will be placed on commercial distributors’ websites.Retail customers, IPT’s strongest market, will be tapped through the development of a catalog, a website with point of sale software, and radio advertising on a local and national level. Currently, a strong market exists for retail consumers who are health conscious but don’t want to give up snack foods, or what is labeled â€Å"compromisers† (Kuhn, 1996) and this will be a key segment for IPT.In the future, expansion of target markets will include foreign consumers, bulk buyers, and ethnic groups (with offerings of flavor coatings reflective of culture). After expansion regionally and nationally, the next market to logically to acquire is a global one. As IPT expands its operations, it is essential to fine-tune production in order to attract customer who will order in bulk, such as Wal-Mart. With IPT’s patented c oatings process, it will be easy to offer additional exotic flavorings to attract various ethnic groups.Market segments are divided geographically, psychographically and by price point. Geographic areas will be segmented according to local, country-wide and Canada and sales managers assigned to each markets. The psychographic segments are categorized according to those who are health-conscious, families, and baby boomers as well as senior citizens who have fond memories of popcorn and pretzels as treats while growing up. In addition, segmenting by price points will give IPT the categories of retail, wholesale, and corporate accounts.Pricing to the various segments will reflect high-end cost with retail consumers paying full mark-up, wholesalers receiving a 40% discount off retail pricing and corporate accounts capable of realizing a 25% to 35% discount based on annual sales volume. Retail customers will bring in the most profit per sale, however, sales from the retail sector will ce rtainly be lower than that of those at the wholesale and corporate levels.Positioning of IPT in the marketplace will be first and foremost focused on its products’ quality, uniqueness and variety (snack foods, floral arrangements and gift baskets). The products, many with their origination in Pennsylvania Dutch country, and the patented popcorn coating process are unique and consumers will see them as exotic. Stressing the variety of products offered will capture further shares in the market. Brand management based on this positioning strategy will employ the use of memorable tag lines geared at the various segments such as â€Å"Dutch treat† and â€Å"Healthy indulgence†. To coincide with this brand management philosophy, marketing materials will be consistent in packaging and liberally employ the use of IPT’s newly created, distinctive logo.IPT is differentiated by other, larger, snack food suppliers by offering a more personal touch in customer service . Customers will have several ways of ordering products (phone, catalog, website, retail store) as well as the availability of a dedicated customer service line for any problems that might arise, day or night. IPT’s snack foods are different than other manufacturers, such as Frito Lay, because of their Pennsylvania Dutch origins. This, along with IPT’s unique coating process, allows the company to offer very unique products unavailable at the local grocery store. The modern trends in snack foods are to be organic and healthy while a heavy Asian and Hispanic influence demand that spicier flavors be added to snack foods (â€Å"Snack Food Trends in the United States†, 2006).With the company strengths of local recognition, the patented coating process, the long-term contracts and the addition of other products to its offering, IPT is poised to become a major player in the snack food and retail product market. Only through effective marketing, however, will this be a chieved.Referencesâ€Å"Industry News: Snacks and Sweets Statistics†. Retrieved February 4, 2008 from Fiery Food Website: http://www.fieryfoodscentral.com/zine-industry/sweetstats.html.Kuhn, Mary Ellen (February, 1996). â€Å"The charge of the light brigade†. Food Processing. Retrieved February 4, 2008 from the All Business Website: http://www.allbusiness.com/manufacturing/food-manufacturing/544503-1.html.â€Å"Snack Food Trends in the United States† (2006). American Taste Magazine. Summer edition. Retrieved February 4, 2008 from the American Taste Website: http://www.american-taste.com/AP%20Sm06%20Snack.htm.

College Tuition Essay

College as we all know is very pricey from the cost of tuition all the way to the text books and fee’s, but the question I’m sure everyone including myself would like to know is why? And where all the money that we pay is actually going. College is what everyone knows as furthering there education or it’s a way to get a better paying job. One of the very first things people look at when applying for a college the is the tuition. How much is this school going to cost me. The cost of college tuition has changed a lot over the years. who knows what it will be in the next five ten years. But as for right now its expensive enough. With there being so many different colleges across the U. S. There should be one universal cost for all the four year colleges and one for the two year colleges instead of having one college cost thousands of dollars more then the other ones. I am in my second year of college at the community college of Denver, and granite it’s one of the cheaper schools I still think that the cost is outrages. We go to college to better our lives to get more training and education. So we can get that better paying job. Its not easy to do and not every one can do it. But is spending all this money really helping us better our lives or is it making life harder and more stressful? Most people cant pay the full tuition up front so they look at there options. Taking out a loan, or getting on a payment plan. If you decided to take out a loan that’s great you don’t have to worry bout money right now its taken care of. What happens later on down the road when your out of school finally and still broke but this time your in more debt then you know how to handle. Is it necessary to have the cost of tuition so high that a lot of people cant afford it, are school boards or school officials trying to put us in debt? It’s hard enough to get out of debt and when your there the money just keeps adding up. Tuition is different for every school and I’m sure there is a hand full of people if not more that have taken out loans to help pay for there way through school. Even after you pay your tuition you still have text books and other fees that are totally separate from what you already paid. Is attending college really helping us better ourselves or is it just helping us dig ourselves in to places like debt that are hard to get out of? College is expensive for multiple reasons. It may seem like your paying all this money for nothing but in all reality your not. The money you pay goes towards keeping the campus clean and running. Your paying so much so they can hire the bestinstructors. So they can to teach you all they can for what you have paid. You pay the money might as well get all you can out of it. Those are the two main reason to why you pay so much in tuition is to keep things running. The money also buys computers for labs and materials you might need minus your text books. There is maybe a handful of things that you can think of that maybe our money that we pay for tuition goes towards. It still feels like we pay more then they need us to. Every class has its own requirements. Most classes require you to purchase a text book that you may or may not use during the semester. You go to buy the book and you see the price and it isn’t cheap not even the used ones are all that cheap. Why have us pay so much in tuition if we still have to purchase books and other things. The cost of books aren’t cheap. Why cant there be class sets. Were we check them out and in order to receive a grade for that class at the end of the semester you have to check your book back in. not everybody wants to buy a book they will use once. I personally think that with all the money we give the school for tuition they could at least supply the books and materials needed. Isn’t there a better way then having us as students spend more money then necessary. We just want to further our education not be put in debt or tight money situations. The more you pay the better education and training your going to get, because the board of educators can afford to hire better educators. There are lots of colleges around the united states, and every one has a different tuition price. As well as different fields that they can help teach you more about or train you in. for an example metro is known for the school of business. Most schools have one specialty program that A. is always really pricey and B.  makes sure you get where you would need to be when you get that college degree. They are pretty much saying you get what you pay for. Why cant there just be a universal tuition? What is the pint in having in state and out of state prices? The cost of college tuition and the price of text books most likely wont be going down anytime soon. But now you have more of a back ground as to why you pay so much and to where all your money is actually going. I started out this paper thinking that the cost of tuition was way to high and I can honestly say that I still think that even after my research.

Thorn Queen Chapter Fifteen

I stood there for several long seconds, staring at Shaya but not really seeing her. â€Å"Thank you,† I said at last, my voice unnaturally flat even to me. She hesitated, eyes worried. â€Å"Is there†¦is there anything I can get for you?† More wine, I thought. But I shook my head. Wine suddenly didn't seem strong enough. I wanted to go home just then and raid my liquor cabinet, seeking solace in my own home and its bed, not this godforsaken Dark Ages fortress. The wine was going to make transitioning between the worlds harder, though. It wasn't impossible but would hardly be as smooth as usual. No, it seemed I might be stuck here for a while. â€Å"I need to see Volusian,† I said. She stepped aside for me, and though I didn't ask for it, she followed me solicitously as I headed downstairs, down to the keep's dungeon. It seemed darker and drearier than it had last time, but maybe that was the wine. Jasmine's cell was easy to spot because four guards stood in the hall outside it. I reached it, and through the bars, I saw Volusian standing in one corner, perfectly still, with his arms crossed over his chest. Jasmine sat as absolutely far from him as she could, her face equal parts fear and sullenness. â€Å"What do you want now?† she snapped. I didn't even look at her. â€Å"Volusian,† I said. â€Å"I have an errand for you. I'll watch Jasmine while you're gone.† Volusian walked forward, passing through the bars and coming to stand in front of me. â€Å"No doubt my mistress has a more urgent task.† â€Å"Moderately. I want you to go back to Tucson and bring me the bottle of tequila I keep in my liquor cabinet. And don't scare Tim.† Volusian remained motionless in that way of his. â€Å"My mistress grows increasingly creative in her ways to torment me.† â€Å"I thought you'd appreciate it.† â€Å"Only in so much as it inspires me to equally creative means to rip you apart when I am able to break free of these bonds and finally destroy you.† â€Å"You see? There's a silver lining to everything. Now hurry up.† Volusian vanished. With him gone, Jasmine grew bolder. She hurried to the front of the cell, holding the bronze bars as best she could with her bound hands. â€Å"When are you going to let me go?† I sat down against the hall's wall, opposite her. I wondered if she'd try any of her stunted magic with me around. â€Å"When are you going to stop asking?† â€Å"You're a real bitch, you know that?† â€Å"Look, little girl,† I growled. â€Å"You do not want to mess with me tonight. I'm not in a good mood.† Jasmine was undeterred. â€Å"I can't believe you're keeping me in here with that†¦that thing! That's just cruel and sadistic.† â€Å"Wow, sadistic's kind of a big word. I didn't think you'd stayed in school long enough to learn that kind of vocabulary.† Her glower darkened. â€Å"When I get out, I'm going to kill you.† â€Å"Then you and ‘that thing' should get along beautifully, seeing as he spends all his time plotting my grisly death too.† She nodded down to her bound hands. â€Å"I can barely feed myself, you know.† â€Å"Barely isn't the same as can't.† But I did feel a little bad about that. Was I really going to keep her in cuffs forever? Yet, how could I not? Maybe I should investigate that potion Rurik had told me about. No†¦that wasn't right either. I sighed, and spent the next half-hour listening to her alternate between insults and whining. It was better than thinking about Kiyo, though. All the while, I was sobering up, so when Volusian finally appeared and handed me over a full bottle of Jose Cuervo, I gave silent thanks that I'd purchased an extra-large bottle. â€Å"Thanks,† I said, rising to my feet. I pointed to Jasmine's cell. â€Å"Now-back to guard duty.† I turned around without a second glance, Jasmine's cries of outrage echoing behind me. Shaya, who had waited silently the whole time, fell in step with me as I walked back upstairs. â€Å"Are you sure there isn't anything I can do for you?† I eyed the bottle. â€Å"See if you can find some little glasses about this big.† I held my fingers out to the size of a shot glass. â€Å"And bring enough for†¦I don't know. You, Rurik†¦hell, anyone who wants to get drunk with me. Even Ysabel.† I was feeling magnanimous tonight. Or, well, at least in a misery-loves-company mood. Shaya's face looked more troubled than ever, but I paid it little concern as I walked outside to a small circular courtyard in the castle's center. This seemed to be a fixture in most gentry holdings. Dorian had a couple. I'd been told that this one had been green in Aeson's time, filled with lilies and lilacs. Now, it was sandy and gravelly, lined with cacti, mesquite, and even some of the thorn trees that had given the land its name. At least the mesquite scented the air, and I decided one perk of the Otherworld was that those trees always seemed to be in bloom. I sat down cross-legged in the middle of the courtyard, noticing that someone had started to set stone tiles into it to create a kind of patio area. It hadn't been there last time, and I wondered if it was Shaya's doing, just like the patches of grass she kept trying to grow around here. Not waiting for shot glasses, I uncapped the tequila and took a long swig, the strong liquor burning my throat. Shaya returned shortly, Rurik following. His face was uncharacteristically serious. After a brief moment of exchanged looks, they joined me on the tiled ground. Shaya set down some tiny cups made of engraved silver. Not quite shot glasses, but they would do. I took the bottle and filled three of them up. â€Å"To the Willow Queen and her child,† I said, holding my cup in the air. I downed it one gulp. â€Å"Damn. Wish I had some salt and lime.† Shaya and Rurik exchanged glances once more-did they honestly think I didn't notice each time?-and then followed my lead with the tequila. Rurik took his down stoically, but Shaya choked on hers. â€Å"What†¦what is this?† she asked, once she was able to speak. â€Å"God's favorite liquor. I should have had Volusian run to the grocery store and get some margarita mix while he was out.† I paused, laughing at the thought. I poured another shot. â€Å"It's made from a kind of cactus, you know.† Shaya eyed the bottle askance. â€Å"Truly?† â€Å"Yup. Huh. I wonder if we could manufacture this stuff. I've seen agave around. I bet we could set up some serious trade with it.† â€Å"I'm not so certain,† she said. Rurik was pouring another glass. â€Å"I don't know. It might appeal to some.† â€Å"Ah, Rurik. I knew we were kindred spirits.† I held up my empty shot glass, studying the way the half-moon's light shone on it. My head was regaining its pleasant buzz again. â€Å"Do you think Maiwenn's going to have a boy or a girl?† â€Å"I don't know,† said Shaya after several moments of silence. â€Å"There are those who can magically determine such things. But I haven't heard of the Willow Queen doing that.† â€Å"Probably not.† Kiyo would have told me. Or would he have? Maybe he would have held on to that news, keeping it as a special secret between him and Maiwenn. I poured another shot but didn't drink it yet. Shitfaced was one thing; sick was another. â€Å"Back in my world, they would have known its gender a long time ago. They also would have been able to tell all sorts of things-its size, if it had any diseases, even if it was twins or triplets. There's this machine we've got. You run a paddle over the mother's stomach, and then you can see the baby up on this screen. Or, sometimes, even earlier, they can take a needle and suck up amniotic fluid to find out the same things.† Rurik and Shaya were staring at me wide-eyed. It was a common expression amongst Otherworldly denizens whenever I began talking about human technology. â€Å"I wonder sometimes if there's any mystery or wonder left in your world at all.† I glanced over and saw Ysabel's form silhouetted in the doorway to the castle. â€Å"Oh, sure. Plenty of it.† I gestured her over. â€Å"Come have a drink. I'm pretty sure I'm too drunk to kill anyone tonight.† Ysabel hesitated a few seconds and then slowly walked over, sitting near Rurik and Shaya, as far from me as she could respectfully go. She grimaced slightly at the tiles as she tucked her flowing silk skirts underneath her. No doubt being on the ground went against her fastidious nature. Rurik cheerfully handed her a tequila shot. She sniffed it, and her scowl returned. My mind was still on babies. â€Å"Seems like ultrasounds would be useful to you guys. I mean, what with the trouble you have having kids.† There was a good chance, I knew, that Maiwenn might not even survive the delivery. Or that her child wouldn't. It was common among the gentry, sort of the cost for their long and healthy lives. I didn't know how I felt about that. I didn't wish death on either of them†¦and yet, how much simpler would things be if there was no Maiwenn and no baby? Even now, I could picture Kiyo by her side, holding her hand. His handsome face would be lined with worry as he spoke words of encouragement. Surely, with his human blood, their baby would be healthy and strong. And Maiwenn was a healer†¦. would that be useful to herself? Maybe. Everything would go well, I was certain, and they'd undoubtedly have a beautiful baby, one that would create a bond between them forever, a bond I could never be a part of†¦. I drank my next shot and noticed that Ysabel had manfully downed hers. â€Å"Nice work,† I said. â€Å"You want another?† She shook her head. â€Å"I don't consider it ladylike to drown oneself in excess, losing hold of inhibitions and all sense of decorum.† â€Å"Of course you don't,† I said. â€Å"I believe,† she added primly, â€Å"that the Willow Queen shares my views.† I smiled, spinning my cup on the ground, watching in fascination as it turned in smaller and smaller circles before coming to a stop. With Maiwenn's baby consuming my thoughts, Ysabel's baiting seemed insignificant tonight. We continued on for a while, Rurik keeping up with me in shots, with Shaya only occasionally indulging. Ysabel seemed to have lost her fear of me and continued her running commentary of barbed remarks. I think knowing I was in a fragile state over Maiwenn's labor had emboldened her. In fact, she was in the middle of some anecdote about how Kiyo and Maiwenn had first gotten involved when her words came to a halt, and her features lit up with surprise. â€Å"My lord!† she cried, springing up just as one of my servants began announcing, â€Å"His royal majesty, King Dorian, of the House of Arkady, caller of earth-â€Å" Dorian strode forward into the courtyard without waiting for his titles to finish. Ysabel fell to her knees before him, face radiant. â€Å"My lord!† He gave her a brief nod of acknowledgment and then swept on past her toward me. I don't think anyone except me saw the devastation that filled her face over the slight. Shaya and Rurik began to rise out of courtesy, but Dorian quickly motioned them down. Unfastening his cloak-it appeared to be navy in the moonlight-he spread it on the ground and sat beside me. â€Å"Well, well, a party, and no one invited me.† â€Å"It was kind of impromptu,† I said, reaching over to pour him a shot. My hand trembled as I held the bottle. Dorian took it from me and finished pouring. He eyed me carefully. â€Å"And yet, it appears to have been going on for some time.† â€Å"Yes. We're toasting the birth of the next king or queen of the Willow Land.† â€Å"So I've heard, which is why I came to see how the news was received here.† Dorian tossed back the tequila. His eyebrows rose in surprise at the taste, but it didn't stop him from pouring another. â€Å"And don't presume her child will inherit. It all depends on strength and power.† His words reminded me distantly of Leith's own inheritance problems, which then reminded me of Leith's declaration of love. Ugh. I'd probably killed our one chance at engineering help. Well, that was a concern for another day. â€Å"How'd you get here so fast?† I asked Dorian. â€Å"Not that fast. I heard hours ago.† Hours ago. Dorian had found out before I had. Probably everyone had. Who was I, after all? Certainly no one who was connected to this birth. I was just another monarch who'd be expected to send jewels or tapestries when the baby was born. I poured another shot, but Shaya reached for it. â€Å"May I have another?† She wasn't a fan of this stuff, but I had a feeling she wanted to stop me from drinking any more. Oh, well. There appeared to be about one more shot in the bottle-though Dorian beat me to that one too. â€Å"You'll make yourself sick,† I warned, reaching for the bottle. Only a few drops poured into my cup. â€Å"I'll take my chances. This is a fascinating substance.† â€Å"It comes from cacti,† I said helpfully, hoping it might deter him from that last shot. It didn't. â€Å"Intriguing,† he said after downing it. â€Å"You should try producing it here. I'm certain a number of people would trade for it.† I couldn't be certain in the near-darkness, but it looked like Shaya rolled her eyes. Part of me resented Dorian's presence, though I had to admit that he did a good job in keeping the subject away from Maiwenn and Kiyo. That didn't stop me from thinking about them, of course, but I couldn't help but smile as he entertained the others. Whether it was part of being a king or just something inherently Dorian, he had a powerful charisma about him that could make everyone laugh and stay captivated. With my social reticence, his were skills I admired-and occasionally envied. As the night wore on, though, I could feel the tequila's effects lessening a little. That wasn't to say I still wasn't drunk as hell; I'd taken down half that bottle myself. But, I wanted to go to bed while I was still in that delirious haze. It didn't stop me from feeling down over Kiyo, but I had to imagine being sober would be worse. Everyone stood up when I did, and I felt my legs struggle for balance. â€Å"Let me assist you,† said Shaya, reaching toward me. Dorian intervened before she could help. â€Å"No, no. Allow me to guide the Thorn Queen to her room. I'd like a few words.† Ysabel's face darkened at this, and he gave her a chastising look. â€Å"Oh, stop it. I'll come to you shortly-provided Eugenie will allow me to stay overnight in her castle.† â€Å"Sure, sure,† I said. â€Å"Come on over. Make yourself at home. Pick out curtains.† He extended his arm to me, and I decided the indignity of letting Dorian guide me was less than that of me falling over in front of my servants. Ysabel's eyes followed us furiously, and I couldn't blame her. If my boyfriend were taking a drunk woman to her bedroom, I'd be pissed too. â€Å"It was very high-handed of you to think I needed your moral support,† I told him once we were out of earshot of the others. â€Å"Right. You only need the moral support of a bottle,† he teased. â€Å"Be honest, Eugenie. Your lover's at the side of a former lover, eagerly awaiting the birth of their child. I'd be distressed as well.† â€Å"Nothing distresses you,† I grumbled. We reached my room, and he followed me in without invitation. â€Å"Plenty of things do,† he said. He frowned, ever so slightly, and it occurred to me he was none too sober himself. I let go of his arm and walked over to the full-length mirror that stood on one side of the room, edged in gold. I'd pinned up my hair earlier and let it down now, wondering if I wanted to bother with sending Nia for a nightgown or if I'd just sleep in my clothes. Standing there, I stared at my body, thinking again of my mother's claims that I was too skinny. I always argued it was an athletic build. Running my hands over the sides of my stomach and down to my hips, I studied my figure. Whatever you wanted to call it, it was slim. â€Å"I can never do that for him,† I said in a small voice. â€Å"I can never give him a baby like she can.† Dorian strolled over and stood behind me, meeting my eyes in the mirror. â€Å"Do you want to?† â€Å"I don't know. Kids were never on my radar†¦it was always a ‘maybe someday' kind of thing. But now†¦knowing I can't†¦Ã¢â‚¬  My hips and stomach suddenly seemed as unhealthily skinny as my mother had always said. They would remain untouched and infertile, never filling out with the kind of life Maiwenn's had. I would never share that with Kiyo. I flinched as Dorian reached from behind and placed his hands on the narrowest part of my waist. He rested his head on my shoulder, and I was too weary to shoo him away. â€Å"You speak like someone who's been condemned with infertility or like you've passed your prime.† â€Å"I might as well be.† â€Å"That's not true. You're young. You radiate health and fertility. You could have a dozen children.† I shook my head slowly. â€Å"I can't,† I said sadly. â€Å"I won't. You know I won't, no matter how much you and every other Otherworldly creature want me to.† â€Å"Maybe you'd have a daughter.† â€Å"I can't take the risk.† I knew I'd never be confiding in him sober. â€Å"And what if Kiyo decides he doesn't want that-to be with someone who's always going to be childless? What if he wants more kids? Maybe this baby†¦Maybe he'll go back to Maiwenn. Maybe†¦maybe he'll leave me†¦.† I could feel tears forming in my eyes and hated myself for the weakness. Dorian tightened his grip on my waist. â€Å"He'd be a fool. And you'd be a fool to mourn him if he did. You're more than a childbearing vessel.† â€Å"Not the way everyone talks. Not the way you talk.† To my shock, Dorian spun me around. Still gripping me, he pressed his forehead to mine so that only an inch was between us. I could smell the tequila on his breath, no doubt mirroring my own. â€Å"Eugenie, you're a woman without equal, and no matter how much you annoy the hell out of me and no matter how much I try to get you out of my head-and believe me, both occur regularly-I can't stay away from you. Even if you were barren, I'd take you as my consort in an instant and spend the rest of my life with you-childless, so long as it meant you'd be by my side. I would gladly bring you to my bed with no other thoughts than taking joy from your body. It would be enough.† I swallowed. â€Å"But you're with†¦I mean, what about†¦what about Ysabel? She can have kids†¦.† â€Å"Ysabel,† he said dismissively, â€Å"is nothing. A pale imitation of you-and not even a good one at that.† That was harsh of him, but it filled me with something warm and loved and special. I realized then that no matter the bantering, sexual tension, and many schemes, Dorian really was my friend. I also realized that I wanted so badly then for him to kiss me, to crush his body against mine and run his hands along my bare skin. I wanted to have sex with him against the wall, on the bed, on the floor†¦it honestly didn't matter, so long as our bodies were joined, and I could feel him in me†¦. Whoa. I jerked away, my heart racing, barely stopping myself from doing something I'd regret. Deciding he was my friend was one thing; jumping into bed was another. I knew it was the tequila and my worry over Kiyo causing this. I didn't want to be with Dorian again; I couldn't be. Even if he claimed it would be for love and pleasure, I knew it could never be that simple. There would always be politics and schemes†¦. And so, I did the most unsexy thing I could. I summoned Volusian. The icy, dark presence of my minion caught even Dorian by surprise, and he took a step back. It was the Otherworldly equivalent of a cold shower. Volusian's eyes flicked to him and then turned back to me. â€Å"My mistress requires more intoxication,† he said. â€Å"No.† My magical hold on him trembled ever so slightly. It was nowhere near enough for me to lose control, but the alcohol messed with my power a bit. â€Å"I wanted you to go to the Willow Land and see if there's any news.† â€Å"More romantic errands.† â€Å"Just go,† I snapped, trying to sound as harsh and commanding as I could. As soon as Volusian was gone, Dorian strode angrily to me, all traces of sensuality gone. â€Å"That was stupid, Eugenie. You shouldn't have summoned him after drinking so much.† I turned away from him. â€Å"I need to find out what's going on.† â€Å"You need to banish him. You're going to regret keeping him someday.† â€Å"He's useful,† I protested. â€Å"I don't need any lectures. You should go to Ysabel now. I don't need any more declarations of love today.† â€Å"Oh?† His light tone returned. â€Å"Had a few of those today?† â€Å"Leith,† I admitted. â€Å"He came by tonight to profess his undying devotion and see if he had a chance with me.† Dorian's green eyes watched me carefully. â€Å"And?† â€Å"And, of course not. I had to tell him no a few times before he finally got it.† Dorian didn't bother hiding his satisfaction. â€Å"You've broken the poor boy's heart. And his mother's, no doubt. There'll be no ball now. Would you like me to throw one instead?† â€Å"No.† My sadness was turning into irritability. â€Å"I want you to leave. Go to Ysabel and paint her or tie her up or whatever it is you do together. I'm tired and want to go to bed. Alone.† To my surprise, Dorian didn't protest. Much. â€Å"As you wish. If you need me, you know where I'll be.† â€Å"It would take a lot for me to interrupt you,† I said dryly. Dorian gave me one of his knowing, sly smiles and then left without another word. The thought of him going to Ysabel's bed troubled me more than I would have liked. He'd barely been gone a few minutes when Volusian returned. â€Å"Well?† I asked. My stomach was queasy. I didn't know what I wanted to hear. If it was in Volusian's nature to smile, I swear, he would have. â€Å"The servants of the Willow Land report joyfully that their queen has given birth to a daughter. All are healthy and well.† My body went perfect still, and for a moment, I saw nothing in the room except those glowing red eyes. Finally, I snapped back to myself. â€Å"Thank you, Volusian.† â€Å"Does my mistress require me to learn anything else about this joyous occasion?† There was a sneer in his voice. â€Å"No. Go back to Jasmine. Now.† He obeyed, leaving me alone. I sat on the bed for several minutes, thinking of everything and nothing. I felt numb. I felt every emotion in the world. And when I suddenly ripped the air from the room and used it to smash a vase against the wall, I couldn't say if it was because of Dorian or Kiyo.

Jamie Turner Assignment Example | Topics and Well Written Essays - 500 words

Jamie Turner - Assignment Example At present, Jamie is feeling the emotional affects of the attacks that Cardullo and the people who work for him like Julie chin are aiming at him. Subtle kinds of sabotage, unfortunately, are quit common in all organizations when new corporate heads are appointed to oversee large divisions. The new candidate, though, ought to remain emotionally mature while navigating the ‘landmines’ that those who are envious of him place in his path. Jamie educational accomplishments, along with his experience, mean that wherever he goes, he is likely to be offered senior positions. This means that he may encounter envy from less accomplished executives wherever he goes. He might as well choose to make the best of his current position at MLI because this is a problem that he will encounter even if he chooses to go to another company. Jamie Turner should also learn to assert his authority and stand up to people like Cardullo even at the cost of endangering his job. Cardullo is not likely to stop subtly seeking to sabotage Jamie even if Jamie emphasizes on obeying his every law. If a stand-off that requires the intervention of more senior managers like Arthur Lipsky occurs, Jamie’s abilities and accomplishments will speak for him and put him in a good stead. It is also unlikely that Cardullo’s seniors have not recognized his tendency to try and impair the contributions as well as projects of people that he appoints- particularly if they appear to have more skill than he does. 2. Using the "Coaching the Alpha Male", "Courage to Confront", and "Fear of Feedback" readings as well as others we have discussed in this course as a guide, how you advise Jamie Turner to deal with the relationships he is experiencing in the workplace? Be specific to demonstrate that you have identified the interpersonal issues and provide a strategy for him to effectively

Tourism Research Paper Example | Topics and Well Written Essays - 1250 words - 1

Tourism - Research Paper Example Consequently, tourism is advantageous to any nation that desire growth. Countries should encourage tourism because it creates a significant amount of job opportunities, leads to economic growth, and enhance the preservation of cultural heritage. Tourism is among the sectors that create employment opportunities for people. The service nature of tourism is human resource intensive. As one of the globe’s leading job creators, it allows migrant workers, youth, and women to enter quickly into the workforce. About 250 million people, representing approximately eight percent of the world’s workforce, work in the tourism sector (Unep, 2011). According to United Nations Environmental Program (2011), fifty percent of the employees in the industry consist of people aged 25 years and below. It further says that women make up the majority of the tourist industry workers, which is between 60 and 70 percent. Developing countries greatly benefit from sustainable tourism investment as it helps in the creation of job opportunities especially for people that are poor. Apart from the creation of direct job opportunities, there is evidence of the sector creating many indirect employment opportunities. Indirect jobs grow in segment s that lean towards the natural environment and local culture. It is estimated that about one and a half indirect jobs spring from one job in the primary tourism industry. Examples of indirect workers that a person working in the hotel can create may include travel agency staff, taxi drivers, guides, food suppliers, textile workers, gardeners, souvenir shop staff, laundry workers, and airport employees. Developing sustainable tourism can further increase employment opportunities since it allows people to work on water, energy, and waste services. The relationships enhance multiple workplace situations such as part-time, full-time, casual, temporal, and seasonal jobs. Tourism is thus an

Exploring Entrepreneurship in Dubai Coursework Example | Topics and Well Written Essays - 3250 words

Exploring Entrepreneurship in Dubai - Coursework Example The secondary research tool used was the internet. The website of the MOBH group covers all essential aspects of the company background, mission and vision, and future projects. It focuses on all areas of the company and served as a helpful resource. Gulf News and other articles on the group's acquisitions and deals assisted in getting a background on the company. The most important source of primary research was Mr. Mohammed Omar bin Haider, who agreed to a discussion and is the major source of research. The detailed discussion dealt with all the topics that were to be covered in the report as well as most issues faced by him and the corporation. The limitations faced were that the discussion could have been more objective and straightforward and it was difficult to get real problems out on the table. Third party sources and information from and about major customers was difficult to find. Most statements from the entrepreneur were biased or ambiguous. Mohammed Omar Bin Haider Group (MOBH) is a Dubai based corporation run by Mohammed Omar bin Haider. His father Omar Ali bin Haider was the founder of the company in the early 1950s along with his son. He started with a factory for gas production from 1964 to 1971 was the exclusive provider in Dubai. Mohammed Omar bin Haider is the current chairman of the group and is actively involved in its operations, direction and overall strategy. The company’s vision is to be the best at everything. The mission is to be a high growth company and diversify into various sectors.

Marchs Analysis of Organizational Decision for Siemens Essay

Marchs Analysis of Organizational Decision for Siemens - Essay Example Power segment deals with power generation, transmission, and distribution. Transportation segment covers transportation automotive and systems. The medical segment provides products, solution, and services for healthcare department. Lighting segment produces high tech electronics, financing, and real estate offers corporate financing and risk management. Â  It is very vital to understand the business nature, its products, and procedures for better analysis of the company’s existing strategy and its outcomes. First, we will analyze the company’s position using the Cyert and March’s decision-making theory. Â  Problems that a company faces induce goals. When a company is faced by issues, the management of the company set some goals so that it can come over the issues and achieves the benchmarks it has set for itself in light of its past experience and performance. After the crisis in 2000 in The United States of America that followed Europe in 2001, the company’s main goal has been to try to stabilize its position. The various sectors of the organization were affected by the crisis. The level of budgets that should be invested was radically cut down. The main focus of the company had been to restore its sales and market share since after the crisis. As shown in the case study, the net income of the company fell down to 2,088 million Euros from 8,860 million Euros. Economic Value Added to the company went into negative from 7,095 to (743) million Euros. Company’s stock performance fell, so did its stock price. The market capitalization of the company was deeply affected a s well. So the company’s major goal had been to restore its market share, increasing the efficiency of its business so that the same level of income should be restored by taking proper measures to minimize the threat of any potential economic crisis.

Effects Of Early Marriage Essay Example | Topics and Well Written Essays - 750 words

Effects Of Early Marriage - Essay Example Early marriages, also known as underage marriages, put a negative impact on both men and women. Marriage is a relationship that requires mental maturity and willingness to accept the responsibility of some other person. An underage person is not able to fulfill all requirements of marriage because he/she is not mentally mature to understand the responsibilities that he/she owes to his/her partner (Ask, 1985). Marriage is not just about developing a sexual relationship and producing children; rather it is a relationship that encompasses many other responsibilities as well. For example, in a marital relationship, the husband owes the responsibility to take proper care of the wife. Here, the word ‘proper care’ includes all those responsibilities that a husband needs to fulfill, such as, provision of shelter to the wife and ensuring financial and physical security of the wife. Summing it up, early marriages adversely affect the lives of women. Young women have to face a number of problems due to early marriages, such as childbirth problems, educational problems, and mental illness. The dilemma is that hardly any attention by the governments of developing countries is being given towards this critical issue. It is the responsibility of the governments to take proper steps to put an end to the trend of early marriages. Some steps may include a compete for a ban on early marriages, creating awareness among people regarding effects of early marriages, and providing better healthcare facilities to young mothers in order to reduce their sufferings.

MHE503 Survey of Emergency and Disaster Mgt Module 4 SLP Essay

MHE503 Survey of Emergency and Disaster Mgt Module 4 SLP - Essay Example Over the past fifty years these storms have become more destructive and damaging to lives and property. Experts link these changes in storms strengths to global warming. With global warming, tropical or agricultural countries such as the Philippines are the ones that see the devastating effects of nature. With the onslaught of these typhoons, floods are sure to follow. Because of the volume of rain that falls, dams reach their critical levels and can cause flooding to agricultural areas. In these cases, even hydroelectric power plants need to enforce emergency crises plans to assist the communities that may be hit with the dam overflow (Ingles, n.d.). When storms hit the Philippines, the damage to lives and property are devastating. The storms also create a domino effect on low-lying coastal towns. When strong typhoons hit the country, even towns that will not be directly hit by the storm feel its effect through the torrential downpour of rain. This downpour results in landslides and flooding. Since the Philippines is a agricultural country, rains from typhoons not only damage crops but floods totally destroy farmlands. It will take years before the land becomes ideal for vegetation growth and these results in loss of income for farmers and their families who rely on the land. Inconsistent weather patterns have been attributed to global warming (Ng, 2009). Disaster that results from nature ... This monitoring means that they will forecast which provinces will be directly affected by typhoons. There are two seasons in the Philippines. One is the wet season; the other is the dry season. The wet season lasts from June to November, while the dry season is from December to May. Being an agricultural country, the land relies on rainfall to propagate farms. Typhoons can change the volume of rain that will fall, and this can destroy crops. Among its' regions and provinces Baguio city, eastern Samar, and eastern Surigao receive the most rainfall annually. Baguio City has the lowest temperatures, almost similar to those of countries with temperate climates (PAGASA, n.d.). In preparing for disaster response, one of the first steps that need to be implemented is the deployment of response by the local government. This initial response needs to be supplemented by volunteer response groups and neighboring communities. After this initial response, the state will then respond to the emergency that will then assess the extent of the damage to lives and property. This assessment will determine if the damages are extensive in order for government funds to be released in these emergency situations ("Hazard mitigation", 2009). One of the most damaging typhoons in terms of property that hit the Philippines over the past fifty years was Milenyo (international name Xangsane). The storm hit the Philippines on October 25, 2006 (PAGASA, n.d.) and the total damages to lives and property amounted to P6.610B with six of its thirteen regions affected. The capital of country, Metro Manila or National Capital Region felt the onslaught of this super

The Uses of DNA Technology in Forensic Science Essay Example for Free

The Uses of DNA Technology in Forensic Science Essay Timothy Banas has a masters degree in biophysics and was a high school science teacher in Chicago for seven years. He has since been working as a trading systems analyst, standardized test item developer, and freelance writer. As a freelancer, he has written articles on everything from personal finances to computer technology. Forensic science involves the use of scientific procedures to gather evidence related to matters of the law. The cells of all organisms contain deoxyribonucleic acid (DNA), and the DNA of any one organism is unique. Forensic scientists have learned to collect and analyze DNA to help determine which organismshumans as well as other kindswere present at the scene of a crime or catastrophe. DNA can be used to accomplish a number of specific goals in forensic investigations. Identifying Individual Persons * Because each persons DNA sequence is unique, it can be matched to him like a fingerprint. According to the U.S. governments Oak Ridge National Laboratory, forensic scientists use DNA evidence to identify persons in criminal and paternity cases. DNA evidence does not always identify a suspect or a man as being the father of a child; sometimes the forensic evidence exonerates a suspect or determines that a man is not the father of a child. DNA evidence can also be used to identify victims of catastrophes, such as natural disasters or terrorist attacks. Identifying Species of Animals * There are laws governing the conservation and hunting of endangered species. If someone is suspected of illegally capturing and transporting an endangered species, forensic scientists can use DNA analysis to confirm or rule out whether the animal specimen in question in fact belongs to the protected species. A few hair or skin cells from the animal will suffice to yield accurate test results, so a suspected animal transporter or hunter does not need to be caught with the actual animal. Other Applications * DNA evidence can be used to identify a type of bacteria or parasite  that may have caused the death of a person. This information can be useful in cases of medical or parental negligence. The origins of expensive consumables like liquors and caviars can be verified using DNA analysis. Lastly, DNA samples can help medical professionals find good donor organ matches for people who require organ transplantations to survive. - Bioremediation The use of living organisms for the recovery/ cleaning up of a contaminated medium (soil, sediment, air, water). The process of bioremediation might involve introduction of new organisms to a site, or adjustment of environmental conditions to enhance degradation rates of indigenous fauna. Bioremediation can be applied to recover brownfields for development and for preparing contaminated industrial effluents prior to discharge into waterways. Bioremediation technologies are also applied to contaminated wastewater, ground or surface waters, soils, sediments and air where there has been either accidental or intentional release of pollutants or chemicals that pose a risk to human, animal or ecosystem health. Different approaches to bioremediation take advantage of the metabolic processes of different organisms for degradation, or sequestering and concentration, of different contaminants. For example, soil bioremediation might be performed under either aerobic or anaerobic conditions, and involve optimization of the metabolic pathways of bacteria or fungi for degradation of hydrocarbons, aromatic compounds or chlorinated pesticides. Phytoremediation is bioremediation using plants and is often proposed for bioaccumulation of metals, although there are many other different types of phytoremediation. Bioremediation using genetically engineered microorganisms (GEMs, or GMOs), carrying recombinant proteins, is still relatively uncommon due to regulatory constraints related to their release and control. Other methods of enzyme optimization that do not include gene cloning technqiues, might be  applied to indigenous microorganisms in order to enhance their pre-existing traits. Examples: Nutrients were added to the soil to enhance bacterial degradation of contaminants and increase the rate of bioremediation on the brownfield site.

Genetic Modification: Methodology, Ethics and Importance

Genetic Modification: Methodology, Ethics and Importance Genetic modification: methodology, ethicality and importance of understanding Sarah Bernadette Dacanay Word Count (excluding references): 1418 words Introduction The 21st century is a time where science is progressing at rapid speed with the development of new methods used to improve the livelihood of human life. Such methods include the controversial genetic modification of organisms and products, in order to produce effective vaccines, food sources, etc. (Glenn, 2013). Australia like many nations genetically modifies some of its food and plants (i.e. cows, chicken, wheat, cotton, etc.) (Office of the Gene Technology Regulator, 2014) and before being accessible to the public, are heavily regulated by the Gene Technology Regulator (GTR). Furthermore, scientists and organizations such CSIRO (CSIRO, 2010) are constantly finding means to improve the efficiency of the methods and its ethicality. As such, scientific evidence regarding genetic modification is constantly being updated. Genetic modification can potentially offer tremendous benefits, but as it is still relatively new, there are many uncertainties regarding its methods and ethicality. Thus, much of the public is still unsure on where they stand. The need for current and credible information about this field is undeniably important for the public, in order to gain a better understanding about its advantages and disadvantages. And once this knowledge is gained, they can make a sound decision on where they want to stand with the progression of this field of research. Source 1: eBook file Source/Author The eBook file, National Framework of Ethical Principles in Gene Technology 2012 Outlines the ‘†¦ethical principles and values relevant to†¦ gene technology†¦Ã¢â‚¬â„¢ and ‘aims to promote well-informed ethical decision making†¦Ã¢â‚¬â„¢ (Gene Technology Ethics and Community Consultative Committee, 2012). The research into the guidelines outlined in the book has been done by the Gene Technology Ethics and Community Consultative Committee (GTECCC) under the guidance and watch of the Office of the Gene Technology Regulator (OGTR). The GTECCC provides advice on the request of the Gene Technology Regulator (GTR), or the Gene Technology Ministerial Council (GTMC) regarding ethical issues and policy principles with relation to genetically modified organisms (GMOs) and products (GM). The 11 appointments for the committee are done by the Hon Catherine King, Parliamentary Secretary for Health and Ageing after consulting the GTR, State/Territory Ministers and organizations relating to science, consumers, heath, environmental and industry (Office of the Gene Technology Regulator, n.d.). The members chosen to be part of this committee are experts who range from community consultation, ethics, genetic research and risk communication just to name a few. For example, Donald Chalmers, the Chair of the GTECCC, is a Distinguished Professor at the University of Tasmania and is the Director of the Centre for Law and Genetics; and Ms Corrinna Lange, another member, has a wealth of knowledge regarding science communication through her various roles within public and private sector organizations. (Office of the Gene Technology Regulator, 2012). The fear of bias by the authors while constructing the framework due to conflict of interests, is easily solved as members are ‘†¦subject to strict disclosure of interest provisions†¦contained in the Gene Technology Regulations 2001†¦Ã¢â‚¬â„¢ in which, it is stated that ‘Before the Minister appoints a person as an expert advisory†¦must obtain†¦a declaration setting out all direct or indirect interests†¦Ã¢â‚¬â„¢ (Expert Advisers – disclosure of interests, 2001). The compiled research is also subject to act in accordance to the Gene Technology Act 2000 (Cwth) in which s.3 states that â€Å"the object of this Act is to protect the health and safety of people†¦protects the environment by identifying risks posed by or as a result of gene technology†¦Ã¢â‚¬â„¢. As such, the information provided by the GTECCC in their eBook publication stating the framework for ethics and decision making regarding genetic research and modification i s highly credible. Publisher The Australian Commonwealth Government is a non-partisan institute regarding genetic modification and is undoubtedly established as being credible and well-respected. The credibility of a book lies not only with the author but, also with the publisher; the organization/institute who funds or supports the research of the author/s. The organization/institute and authors are therefore responsible for the information being published. In this case, the funding and support of this eBook, the National Framework of Ethical Principles in Gene Technology 2012 (Gene Technology Ethics and Community Consultative Committee, 2012) research came from the Australian Commonwealth Government. As the information published inside therefore not only reflects the views and opinions of the author, but is also considered as credible information by the Australian Commonwealth Government. Therefore, as the Australian Commonwealth Government is a credible publisher, the eBooks’ (Gene Technology Ethics an d Community Consultative Committee, 2012) credibility is also reinforced. Source 2: Journal Article Peer-Review Process Peer-review is a commonly used process during the editing phase of scientific journals to distinguish what articles sent to be published in the journal are credible, relevant and publish worthy. The process requires the article to be sent and scrutinised by experts in the same field who are considered as ‘peer-reviewers’. They asses the ‘validity, significance and originality’ (Sense About Science, 2005) and ultimately act as ‘an error detection system’ (Science Media Centre, 2003). In order to asses these criterions, the results and experiments are re-tested by these peer-reviewers to ensure that the findings are accurate. A decision is then made on whether the article should be published or rejected. If the decision is for the article to be published, it will either be sent back to the author/s for the final review or sometimes, may go straight into publishing after gaining the approval of the Chief Editor (Understanding Science, 2014). My chosen journal article (Macdonald et al., 2012) was initially handed into the National Academy of Sciences (NAS) on December 4, 2011 for review before being published in their online journal. One of the many peer-reviewers assigned to the article was R. Michael Roberts, University of Missouri, Columbia. Dr Roberts’ is a member of the National Academy of Science and his research areas include ‘utilizing human embryonic stem cells (hESC)†¦Ã¢â‚¬â„¢ and ‘induced pluripotent stem cells (iPSC)†¦ by reprogramming.’ (Department of Biochemistry University of Missouri, n.d.). The knowledge he holds in the field therefore, indicates his sound ability as a reviewer for the article, proving him capable of making good judgement on whether the claims and conclusions stated are credible. Photographic Evidence Photographic evidence is an effective way to illustrate the processes and results that should be reached during an experiment. It provides the experimenter with an indication on whether the methods are accurately followed. The Materials and Methods section of the journal article (Macdonald et al., 2012), with its various reference images fulfils this purpose. For example, Figure 6, part B in the Materials and Methods section, indicates how the ‘cross-section of a 3 day embryo a day after the injection of GFP-expressing PGCs’ should look like (Macdonald et al., 2012). Furthermore, the results are set out in clear graphs which are annotated. This can be seen in Figure 2, part D of the Results section, which contains a graph comparing the ‘stable transfection rates of piggyBac and Tol2 transposons in PGCs.’ (Macdonald et al., 2012). The annotations also indicate that the collected and graphed data represent a minimum of four independent experiments. The clarity and in-depth expression, through photographic evidence and compiled data, leave little room for error as it indicates what outcomes should be reached by their methods. This not only makes it easy for those trialling the experiment to compare results, but it also expresses their strong belief that their research is credible. Summary The boundless amounts of information, found on the internet and at libraries regarding genetic modification, can overwhelm individuals when they first begin researching to grasp a better understanding about the field. Furthermore, as the field is constantly updating and newer efficient methodologies are being discovered, ‘new’ information can grow ‘old’ relatively fast and thus lose its credibility. The two scholarly sources, the eBook (Gene Technology Ethics and Community Consultative Committee, 2012) and the journal article, (Macdonald et al., 2012) I have chosen, are in my opinion examples of credible information. I assessed their credibility under the following criteria: source/author and publisher for the eBook; the peer-review process and photographic evidence for the journal article, and found that the criteria were fulfilled. Thus, indicating that the information from the two scholarly sources is credible. Therefore, to conclude, the information with in the two sources can be used to either grasp a better understanding about the field of genetic modification, or be used as references in university research assignment tasks. References American Psychological Association. (2013). The Rules for Federal Regulations: I. The Code of Federal Regulations. Retrieved from http://blog.apastyle.org/apastyle/2013/07/the-rules-for-federal-regulations-i-code-of-federal-regulations.html CSIRO. (2010). Gene technology. Retrieved from http://www.csiro.au/Outcomes/Food-and-Agriculture/Gene-technology.aspx Curators of the University of Missouri. (2006). Welcome to the Roberts Lab Website. Retrieved from http://robertslab.missouri.edu/ Department of Biochemistry University of Missouri. (n.d.). R. Michael Roberts. Retrieved from http://biochem.missouri.edu/faculty/faculty-members/robertsm/index.php Expert Advisers – disclosure of interests, 23 Gene Technology Regulations  §1 (2001) Gene Technology Act 2000 (Cwth) s.3 (Austl.) Glenn, L. M. (2013). Ethical Issues in Genetic Engineering and Transgenics. Retrieved from http://www.actionbioscience.org/biotechnology/glenn.html Office of the Gene Technology Regulator. (2012). GTECCC members. Retrieved from http://www.ogtr.gov.au/internet/ogtr/publishing.nsf/content/gteccc-members11-htm Office of the Gene Technology Regulator. (2014). Record of GM Product Dealings. Retrieved from http://www.ogtr.gov.au/internet/ogtr/publishing.nsf/content/gmfoodprod4-htm Office of the Gene Technology Regulator. (n.d.). Genetically Modified Product approvals. Retrieved from http://www.ogtr.gov.au/internet/ogtr/publishing.nsf/content/gmoprod-1 Office of the Gene Technology Regulator. (n.d.). The Gene Technology Ethics and Community Consultative Committee. Retrieved from http://www.ogtr.gov.au/internet/ogtr/publishing.nsf/content/gteccc-2 Science Media Centre (2003) Communicating peer review in a soundbite, p.1. Sense about Science. (2004). Peer Review AND THE ACCEPTANCE OF NEW SCIENTIFIC IDEAS. London, England: Author. Sense about Science. (2005). â€Å"I DON’T KNOW WHAT TO BELIEVE†¦Ã¢â‚¬ Making sense of science stories. London, England: Author. Sense about Science. (2009). MAKING SENSE OF GM. London, England: Author. Understanding Science University of California Museum of Paleontology. (n.d.). Scrutinizing science: Peer Review. Retrieved from: http://undsci.berkeley.edu/article/howscienceworks_16 University Library University of Illinois at Urbana-Champaign. (n.d.). Is it scholarly? Tips for critically evaluating your information resources. Retrieved from http://www.library.illinois.edu/ugl/howdoi/scholarly.html University of Western Australia Med Library. (n.d.). Vancouver citation style. Retrieved from http://guides.is.uwa.edu.au/content.php?pid=279406sid=2323728 University of Western Australia Science Library. (n.d.). APA citation style. Retrieved from http://guides.is.uwa.edu.au/apa Victoria University. (n.d.). APA REFERENCING: A Brief Guide. Retrieved from http://guides.library.vu.edu.au/content.php?pid=270421sid=2230821 References for two scholarly sources: Peer-Reviewed Journal Article (Primary Source): APA:  Macdonald, J., Taylor, L., Sherman, A., Kawakami, K., Takahashi, Y., Sang, Helen M., McGrew, Michael J. (2012). Efà ¯Ã‚ ¬Ã‚ cient genetic modià ¯Ã‚ ¬Ã‚ cation and germ-line transmission of primordial germ cells using piggyBac and Tol2 transposons.  Proceedings of the National Academy of Sciences,109(23), E1466-E1472. doi:10.1073/pnas.1118715109 Vancouver: Macdonald J, Taylor L, Sherman A, Kawakami K, Takahashi Y, Sang HM, McGrew MJ. Efà ¯Ã‚ ¬Ã‚ cient genetic modià ¯Ã‚ ¬Ã‚ cation and germ-line transmission of primordial germ cells using piggyBac and Tol2 transposons. [Internet]. Proceedings of the National Academy of Sciences. 2012. [cited 2014 March 15]; 109(23) [about 7 p.]. Available from:  http://www.pnas.org/content/early/2012/05/10/1118715109.abstract Grey Literature (PDF file): APA: Gene Technology Ethics and Community Consultative Committee. (2012).  National Framework of Ethical Principles in Gene Technology 2012  [PDF]. Retrieved from  http://www.ogtr.gov.au/internet/ogtr/publishing.nsf/Content/gtecccpapers-1/$FILE/gtecccethicalprinciples2012.pdf Vancouver: Gene Technology Ethics and Community Consultative Committee. National Framework of Ethical Principles in Gene Technology 2012 [Internet]. Commonwealth of Australia; 2012 [revised 2014 Feb 2; cited 2014 Mar 15]. Available from:  http://www.ogtr.gov.au/internet/ogtr/publishing.nsf/Content/gtecccpapers-1/$FILE/gtecccethicalprinciples2012.pdf Sarah Bernadette Dacanay

Difference Between Gift Exchange and Market Transactions

Difference Between Gift Exchange and Market Transactions What is the difference between gift exchange and market transactions, and how do they both relate to gender relations? Introduction Karl Polanyi (1968), in his critique of the principles that underlie the formalist approach to economic analysis, attempted to define the tools by which the economies of ‘traditional’ societies could be analysed. Central to the substantivists’ claims was the understanding that the introduction of money destroyed indigenous social relations by introducing the notion of ‘equivalencies of value’ where none had previously existed. In this approach, the substantivists were following the legacy of Marcel Mauss,[1] who, in his seminal The Gift (1954), had argued that in contemporary and archaic societies as widespread as North America, Polynesia and Ancient Rome the assumptions of economic analysis, as used in explaining market transactions, were not relevant as these societies were gift economies. In this essay, I will first examine what Mauss meant by the term gift economies, before providing a contemporary example from the work of Usula Sharma (1984) who demonstrates how a gift exchange may be instrumental in the subordination of women. In the second section, I then look at market transactions and, by drawing on the work of Maria Mies (1998), I reveal the gendered nature of the market. In the conclusion, I problematise the division between ‘gift’ and ‘market’ economies, suggesting that both are weberian ‘ideal types’ and that neither is fully adequate to account for the complexity of both market transactions and gift exchanges, as both are deeply embedded in social relations and thus in relations of power. Gender and Gift Exchange Marcel Mauss argued that in contemporary western society we make a distinction between gift exchange and market transactions, and that in the west we presume the former to be free of obligations (Douglas in Mauss, 2000: vii). However, Mauss argued that the gift in fact entails an obligation to reciprocate[2] and thus creates ties between individuals and/ or groups. For Mauss, this form of economy differs from the ‘disinterested’ and ‘self-interested’ exchange of modern societies (Mauss, 2000: 75-6) and he believed that all economies were originally gift economies: ‘[t]he system that we propose to call the system of ‘total services’, from clan to clan [†¦] constitutes the most ancient system of economy and law [] forms the base from which the morality of the exchange-thorough-gift has flowed’ (Mauss, 2000: 70). An example of gift exchange is that of Northern India, and the Dowry system as described by Ursula Sharma (1984), compl ete with mutual obligations and the creation of lasting ties. Sharma describes a marriage system whereby the family of the bride must pay a dowry to the family of the groom, creating lasting ties between the two families, premised on the ability of the brides’ family to give: when they arrange the marriage of a son, parents do not just look forward to the dowry they will receive at the wedding. They look forward to the bride’s family’s general capacity to give (Sharma, 1984: 64). Although, if asked, most participants would describe the dowry as ‘freely given’ in fact behind the scenes ‘explicit bargaining’ takes place (Sharma, 1984: 64). In a society sharply divided, not only by gender but also by age and caste, control over what is given and what happens to these gifts once received is subject to division along lines of gender and age. Senior women in the household are responsible for ‘seeing that obligations are met and proper relations maintained’ (Sharma, 1984: 65), but when the gifts are of cash, then it is the senior men who are most in control (Sharma, 1984: 66). The ties created by the dowry may have severe consequences for the dis-empowered bride: ‘[d]owry favours and is favoured by a cultural ethos in which brides can be viewed as objects to be passed from one social group to another’, further, ‘in India the rapid inflation of dowries [†¦] has led to a situation in which brides are more controlled by than controllers of property’ (Sharma, 1984: 73). Finally, ‘dowry deaths’ may occur when the grooms’ family is disappointed with her dowry and hope to negotiate a better one for a second marriage (Sharma, 1984: 71). However, her powerlessness is eased by time, as she moves to being a ‘dowry-taker’ on the marriage of her sons (Sharma, 1984: 72). Thus, we can see that in the gift exchange lasting relationships are created, and that these relations are differentiated according to age and gender. Gender and Market Transactions In this section I examine the ‘market transaction’ through the work of Maria Mies (1998), revealing the gendered nature of the supposedly ‘disinterested’ market. In a market transaction, rather than the exchange of gifts which then creates lasting ties between people, it is presumed that in the exchange of commodities only a relationship between things is created: ‘the transactors are strangers in a state of reciprocal independence which persists after the transaction’ (Thomas, 1991: 14). Such an understanding is supported by our ‘common sense’ understandings of the different spheres of exchange: for example, Paul Bohannan (1968), in his discussion of the ‘spheres of exchange’ among the Tiv of Northern Nigeria, identifies a similar division in Tiv ideology between the ‘gift’ and ‘markets’. The former representing the formation and continuation of social relationships, while the later ‘cal ls up no long-term personal relationship, and which is therefore to be exploited to as great a degree as possible’ (Bohannan, 1968: 300); in this set of relationships, all items have an exchange equivalent. After all, when I exchange cash for a commodity I do not feel myself to be tied into a reciprocal relationship with the shopkeeper. However, Mies argues that rather than the formally free, atomistic individuals, engaged in disinterested exchange (Polanyi, 1968) of theoretical liberalism, and therefore of much economic thought, instead we find that actors are no less entwined in power relations than in the gift economies outlined above. Indeed, she argues that ‘the exploitative sexual division is the social paradigm upon which the international division of labour is built up’ (Mies, 1998: 4, emphasis added). First, many have debated the way in which the public sphere is dominated by men, but Mies argues that it is in fact the unpaid work of the housewife, of caring and nurturing within the domestic sphere (Mies, 1998: ix), or ‘women’s work’, that allows men to be free to enter the public realm (Mies, 1998: 31). Next, Mies argues that the ‘housewifization’ of labour[3] not only naturalizes women’s restriction to the private realm, but also means that her paid wor k is considered ‘only supplementary’ to that of her husband (Mies, 1998: ix): ‘[t]he process of proletarianization of the men was, therefore, accompanied by a process of housewifization of women’ (Mies, 1998: 69). Finally, Mies argues that third world women are valued by capitalism as producers due to their ‘nimble fingers’ and as they are ‘considered to be the most docile, manipulable labour force’ (Mies, 1998: 117): in short, due to ascribed gender stereotypes. The symbolic hierarchy of gender thus has material effects as women are placed in an economically vulnerable position and are concentrated in low paid, part-time employment: women and their children are the most economically disadvantaged group across the globe. Further, women are locked into an international division of labour whereby the ‘third world women produce not what they need, but what others [first world women] can buy’ (Mies, 1998: 118, original emp hasis). Thomson echoes this argument: ‘[e]veryone is now tied up in a historical network of global relations [] we are all caught up in international relations of production and appropriation which stretch across the spaces separating us’ (Thomas, 1991: 8-9) and this international relation of production is gendered. Conclusion Nicholas Thomas rejects Mauss’ argument that the economies of Melanesia and Polynesia can be regarded as ‘gift economies’, which are thus opposed to the market economies of Europe. He argues that this division misses the way that these ‘traditional’ economies are in fact deeply entangled with the global capitalist trade (Thomas, 1991: 4): ‘a wider range of evidence from indigenous Oceanic societies suggests that there is a broad continuum between systems in which it is possible to substitute only people for people, or food for food, and those in which a wide range of expansive conversions are permitted’ (Thomas, 1991: 4). Divisions, such as Mauss makes, between ‘gift exchange’ and ‘market transactions’ are part of the reification of difference between ‘us’ and ‘them’ (Thomas, 1991: 34), further, ‘the grand polarities almost always turn out to be implausible’ (Thomas, 1991: 2 7). Thomas argues that by scrutinising our concepts via the lens of gender we can reveal the theoretical flaws or weaknesses that we might otherwise miss (Thomas, 1991: 2) For Polanyi, the economic sphere as defined by the discipline of economics is based on a conflation of two distinct meanings: the ‘substantive’ and ‘formal’. ‘The formal meaning of economic derives from the logical character of the means-ends relationship [†¦] it refers to a definite situation of choice’ (Polanyi, 1968: 122), whereas in the substantive definition ‘the economy here is embodied in institutions that cause individual choices to give rise to interdependent movements that constitute the economic process’ (Polanyi, 1968: 125). In short, formal economics is based on the notion of formally free individuals, making rational economic decisions and which create no lasting ties, whereas substantive economics views all economies, whether regarded as gift economies or those based on market transaction, as embedded in social relations. Thomas concurs: ‘[e]xchange is always, in the first instance, a political process, o ne in which wider relationships are expressed’ (Thomas, 1991: 7) for exchange relationships are always differentiated by power (Thomas, 1991: 22), by race, class, gender and age. Thomas would not have us abandon the distinction between gift and commodity entirely (Thomas, 1991: 29), perhaps it would be better to view them as points along a continuum, with each ‘ideal’ type at the opposing ends but the majority of actual cases lying somewhere in between; further it is necessary that we recognise the coexistence of both types (Thomas, 1991: 33). Whether or not the introduction of money destroyed indigenous social relations, by introducing the ‘equivalencies of value’, as the substantavists claimed, the ties that are created by contemporary commodity exchange may be less evident, but Maria Mies reminds us that nonetheless the global division of labour links third world producers to first world consumers in an asymmetrical power relationship that makes a lie of the supposed disinterestedness of market transactions. Bibliography Bohannan, Paul (1968) ‘Some Principles of Exchange and Investment among the Tiv’, Economic Anthropology: Readings in Theory and Analysis, LeClair Schneider (Eds.), London: Holt, Rinehart Winston, pp 122 – 143. Levi-Strauss, Claude (1969 [1949]) ‘Nature and Culture’ ‘The Problem of Incest’, The Elementary Structure of Kinship, London: Eyre Spottiswoode, pp. 3-25. Mauss, Marcel (2000 [1954]) The Gift: The Form and Reason for Exchange in Archaic Societies, New York: W. W. Norton. Mies, Maria (1998 [1986]) Patriarchy and Accumulation on a World Scale: Women in the International Division of Labour, London: Zed Books. Polanyi, Karl (1968 [1957]) ‘The Economy as Instituted Process’, in Economic Anthropology: Readings in Theory and Analysis, LeClair Schneider (Eds.), London: Holt, Rinehart Winston, Inc. pp 122 – 143. Sharma, Ursula (1984) ‘Dowry in North India: Its Consequences for Women’, Women and Property: Women as Property, Hirschon, R. (Ed.), London: Croom Helm, pp. 62-74. Thomas, Nicholas (1991) ‘Introduction’ and ‘Objects, Exchange, Anthropology’ in Entangled Objects: Exchange, Materialism and Colonialism in the Pacific, Cambridge: Harvard University Press, pp. 1-34. 1 Footnotes [1] As well as that of Bronislaw Malinowski, who in his influential (1922) Argonauts of the Western Pacific: An Account of Native Enterprise and Adventure in the Archipelagoes of Melanesian New Guinea, (London: Routledge) closely described the Kula exchange of the Trobriand Islanders. [2] Levi Straus, following Mauss, argued that the exchange of women (exogamy) provided the basis for ties between different groups (Levi Strauss, 1969: 14) via the incest taboo (Levi Strauss, 1969: 9-10) and thus provided the basis for culture (Levi Strauss, 1969: 24-5). [3] The defining of women as homemakers, and then relying on this definition to characterise their work outside of the home (Mies, 1998).

Which Fuel Releases the Most Energy Per Mole Measure by Heating Water :: Papers

Which Fuel Releases the Most Energy Per Mole Measure by Heating Water Hypothesis In this investigation I will burn alcohols to heat up a beaker of water. I will be burning five fuels which are called Methanol, Ethanol, Propanol, Butanol and Pentanol. In my investigation I predict that the alcohol Pentanol would release more energy than the other alcohols because as the chain length of the alkanes get longer, the more energy is released. Apparatus  · Retort stand  · Clamp  · Measuring cylinder  · Thermometer  · Heatproof mats  · Copper can  · Splint  · Chemicals(Methanol, Ethanol, Propanol, Butanol and Pentanol) Independent variables  · Using the same scales  · Same amount of water in copper beaker  · Same height of thermometer from water  · Temperature of water before experiment  · Weight of alcohol before experiment Fair Test To make it a fair test:  · I made sure I put the same amount of water in the copper can.  · I made sure that the water started with the same temperature with the same alcohol.  · I made sure that the height was the same from the water to the thermometer. Health and Safety  · Wear goggles  · Hide tie in the shirt  · Keep bags under the table Method I first got all the apparatus that I needed and set it up. I got a measuring cylinder and measured a 100 cm ³ of water and poured it in a copper can. Then I connected the copper can to the stand with a clamp. Then I would get a spirit lamp which is filled with alcohol and measure it. Then I would use a spirit to light it and put it under the copper can. Then I would heat and stir the water until the temperature has gone up another 10 degrees Celsius. I will then blow out the flame and put the cap on the burner quickly and reweigh the alcohol.

Free Essay on Assisted Suicide and Euthanasia - Playing God :: Euthanasia Physician Assisted Suicide

Playing God: A Role That Shouldn't Be Cast All humans will die. Approximately 2,155,000 people from the United States will die in one year. In the United States, during the year of 1989, 34% of all deaths were caused by heart disease, 23% caused by cancer, 6% by strokes, and 2.2% by accidents involving motor vehicles. In that same year, 5.5% of the deaths were caused by medical negligence and suicide (Leading causes). This does not take into consideration the number of people who were killed by assisted suicide and euthanasia. Passive euthanasia is described as the intentional discontinuation, by the patient's physician, of vital treatment that could prolong the person's life. Assisted suicide occurs when a health care worker provides a patient with tools and/or medication that will help the patient kill him or herself, without the direct intervention of the care provider. Active euthanasia takes place when the doctor is responsible for the killing of the patient; for example, when the doctor administers a lethal injection (S chofield, 25). Active euthanasia is illegal in the United States. Only three states have legalized assisted suicide and only Oregon permits physician-assisted suicide. Thirty-five states, including Colorado, have statutes criminalizing assisted suicide and nine states criminalize assisted suicide through common law (Assisted suicide laws). In addition to active and passive euthanasia there are three other categories of euthanasia: voluntary, nonvoluntary, and involuntary. Voluntary, there is written or spoken consent from the patient; nonvoluntary, the patient can not voice his or her opinion because of unconsciousness or comatose; and involuntary, which goes against the wishes of the patient, and constitutes murder (Schofield, 26). Assisted suicide and euthanasia, in any form, are murder. "People are stewards, not owners, of the life God has entrusted to them" (Vaticana, 550). To decide if euthanasia is wrong, one must first decide whom life belongs to. The Bible says, "In God's hand is the life of every living thing and the breath of all mankind" (Job 12:10). Life belongs to God and since God gave life to the human race, God should decide when it is time to take life. Also, the fifth commandment says, "Thou shall not kill." Assisted suicide and euthanasia disobey this commandment. Supporters of euthanasia argue that the First Amendment "forbids the establishment of religion" and therefore one can't say life belongs to God. However, in the case of Bowers versus Hardwick in 1986, the Supreme Court ruled "that citizens in a democracy may vote away individual rights, even if that vote is based ultimately on nothing but religious faith" (Bowden).

Week Memo

Memo to Client In this memo one will Include a summary of the facts, Including the names, ages, educational background, and Income status for Mr.. And Mrs.. Close and their two dependents. Loose CPA will also discuss two of the Close's goals and concerns. This memo will also summarize the findings and key elements of the personal budget, balance sheet, and the statement of cash flow.Loose CPA will also make recommendations and support for improving the financial situation for the Close's. Summary of Facts Clients- Ken and Tina Close are married with two children, Tyler (16) and Nikkei (14). Ken Is 42 years old disabled ex-factory worker with a high school education. Tina Is a 37 year old Event Planner with an Associates Degree in customer service. Although Ken is disabled he does receive disability benefits of $14,500 annually and Titan's annual income is $32,500.Tyler is a Junior at BBS and works part-time at Culler's with an annual income of $3,100. Nikkei is a freshman at BBS and is not employed. The family's goals are to reduce credit card debt and to save for a vacation. The vernally biggest concerns are that their credit will suffer if they do not pay off the debt and that Tyler and Nikkei will both need vehicles soon. Key Items and Findings The balance sheet compiled for the Close's shows total assets to be worth $188,250 and total liabilities at $115,320. 24.Ken and -rattans net worth $72,929. 76. The statement of cash flow compiled includes monthly income from Ken's Social Security Disability and Titan's net income from event planning for a total monthly income of $3,294. 16. The total cash outflows of $2629. 69 can be divided Into fixed expenses of $1475. 49 and variable expenses of $1 154. 20 for the month of February. The monthly inflows minus monthly outflows gives the Close's a cash surplus of $664. 47 each month to divide up for emergencies, savings, and a family vacation.The monthly gadget show no variance for inflows but does show a small varia nce for outflows. The savings variance was ($4. 53), the fixed expense variance was zero, and the variable expense variance was $6. 23. Thus giving a total outflow variance of $1. 70. Loose CPA recommends that Mr.. And Mrs.. Close try to limit the amount spent on credit cards in the future and for the balance due on the current credit cards to be paid in an amount higher than the monthly minimum due in order to pay the cards off faster and reduce interest charges.

Community Health Advocacy Essay

The aspects of community and aggregate are closely connected and people tend to use the terms interchangeably. The best way to explain the difference between the two concepts is by examples to differentiate and get a clearer understanding of the difference between the two concepts. This paper will define aggregate and community giving a brief support from current literature. The paper will also examine and give the differences between the two terms plus describe and identify the chosen aggregate based on the health issue of heart disease. The Christoffel’s three stages of a conceptual framework for advocacy will be described. Then each stage as an aggregate selected is described. Community and Aggregate Terms Defines In community health care nursing, aggregate is defined as the whole population, which is being used to describe a given environment. The term aggregate is used to refer or define a group of people in a society who are believed to have similar or common problems and challenges in their life. These people should share similar characteristics and also they should be living in the same area. The group which is to be described should be suffering from the same medical or health care problem and should be in search of similar medication or health care services. Aggregate in nursing setting literally is defined as the entire, whole, or the sum of a given group with similar problems, (Nies & McEwen, 2010). Differences Between Aggregate and Community There are those people who use the term community when referring to aggregate. Aggregate and community are two different concepts but are closely connected. Community in nursing health care setting is used to refer to the general population in a given area. A community is the entire  population that includes the sick and healthy population. When discussing about the aggregate, we refer to the population, which is experiencing a health condition along with those who are responsible of taking care of the group that are sick. The entire population that comprise of healthy and sick in the society is referred to as the community, (Stanhope & Lancaster, 2009). Identified Aggregate and Description as a health Issue There are those people who use the term community and the term aggregate to refer to the same thing or to mean something the same. There stand significant differences between the term community and the term aggregate. When we talk of aggregate, we are referring to a population, which has similar medical problems or challenges and live in the same region or geographical area. For the community, it’s the general population that involves the sick and those who are not sick. In this case, Adults suffering from heart disease in Illinois is an aggregate population that is used to define the current health care challenges. In the state of Illinois, specifically the Sangamon county community, evidence shows that heart disease is the number one reason for death of adults in the entire state of Illinois and in Sangamon county (Illinois Department of Public Health [IDPH], 2010). Christoffel’s Three Stages of a Conceptual Framework for Advocacy Christoffel’s three stages for advocacy include information, strategy, and action. The stages take place concurrently. The first stage, information, includes naming, describing, and measuring the public health problem. The second stage, strategy, involves using the information in the first stage to develop a plan of action for the promotion of public health. The stage includes. This stage involves the communication of information to the public and health care professionals. Groups can then be assembled to focus on the issue and plan needed changes. Strategies can include public education messages, campaigns, and press conferences. This action may involve fund raising, persuading individuals to change their lives, and legislation involvement. To achieve action, changes in mindsets, behaviors, and resource provision. Public health advocacy transpires at two levels: the individual/family level and in the larger community level (Christoffel,  2000). Advocacy that focuses on the interpersonal or intrapersonal level is frequently referred to as patient advocacy. Patient advocacy involves any â€Å"activity that benefits a patient† (Torrey, 2010). It can apply individual patient care, groups that develop policies, and legislation changes to improve the health care system for patients. There are many examples of patient advocacy organizations, which include government groups such as the Center for Disease Control, American Heart Association, and individual patient advocates who act as healthcare assistants (Torrey, 2010). Applying Each Stage as an advocate for the Aggregate The first stage in the Christoffel’s advocacy framework talks about the information factor. The information names, describes, and measures the public health problem. When discussing the issue of heart disease. This stage can be used to describe the disease process, the risk factors involved, and it’s complications. During this stage, the private sector or the government sector get involved so as to develop the research needed that can be used to measure the public health problem. Evidence shows that this stage is relevant simply because it assists develop all statistical information and results that are suitable in order to address the advocacy challenge. The first stage in Christoffel’s advocacy framework is to develop a research on heart disease within the society. This stage will help develop relevant information on the mortality rate related to heart disease and/or its complications (Christoffel, 2000). The second stage in Christoffel’s advocacy framework is the stage of strategy. Having collected relevant information about the problem of health care issue, the second stage helps work on the information so as to understand the problem completely. In this stage, the central idea is to get results that will help come up with some strategies on how to approach the health problem. Experts in respective fields translate the research findings so that proper results are developed to develop a plan of action (Christoffel, 2011). The third stage in Christoffel’s advocacy framework is the stage of action. Strategies, which are developed in the second stage on how to handle the  health issue are implemented and monitored in the final stage of Christoffel’s advocacy framework (Christoffel, 2011). It is alleged that when strategies in stage two are implemented and monitored they provide the best results in respect to the health care environment, (Stanhope & Lancaster, 2009). Public health messages on the news and posters can help educate the community about heart disease. There are also local physicians who provide free learning seminars on specific diseases. Raising funds to help with campaign measures can also be implemented during this stage. Legislation can be educated on the health issue to convince policy makers to get involved. The main part of this stage is action. The goal is to influence people to change specific habits that will reduce the risk of developing heart disease. Conclusion The aspects of community and aggregate are closely connected, and in most cases a lot of people tend to use them interchangeably. These two terms are used interchangeably, but they have different meanings. There are those people who use the term community and the term aggregate to refer to the same thing or to mean something the same. There stand significant differences between the term community and the term aggregate. Aggregate is the populations that has similar health problems and are seeking similar health care services, but the community is the entire population that carries the sick and the healthy. The use of Christoffel’s advocacy framework helps solve a problem in accordance. References: Christoffel, K. (2011). Public health Advocacy: Process and Product. American Journal of Public Health Illinois Department of Public Health. (2010). Leading causes of death, Illinois, 2010. Retrieved from http://www.idph.state.il.us/health/bdmd/leadingdeaths10.htm Nies, M. (Mary Albrecht), & McEwen, M. (2010). Community/public health nursing: promoting the health of populations. Elsevier/Saunders Stanhope, M., & Lancaster, J. (2009). Foundations of nursing in the community: community-oriented practice. Mosby/Elsevier

Macroeconomic Analysis Essay

Introduction The idea Edgar has for opening up four new gas stations is based on a well based argument making it viable as a profitable business venture. The evaluation on the American consumer to accept the high price for gas oil prices forms the first approach towards establishing a business. Gasoil businesses in the world run as cartel where it supply and prices are determined by the few stakeholders in the industry. The stakeholders form an agreement among their competitors on the price, making and, marketing of the product (Fredy, 2010). The cartel though the production affects the GDP growth rate. Gross domestic product represents the monetary value of the goods produced in the country within a year. The enterprise runs as an oligopoly. An oligopoly represents a business type where there are few sellers in the market. The few sellers are due to the restriction imposed on entry to a monopoly. The production rights are restricted by the producer and the producer also controls the prices of the commodity (Brake, 2011). Unemployment will be apparent as the restriction holds down people with the relevant skills to join in the trade. Price control is done through price fixing and determining the market share. The market shares will go a long way to influencing international trade. International trade represents trade past the nation boundaries (Derik, 2010) . The main purpose of a cartel is profit increment to the individual by reducing competition. Edgar by starting up the gas oil business will gain profit margin from the monopoly. The government is also be involved in the control of the production rights of such a cartel. It is through fiscal policies that the government will regulate such ventures with an aim to protect the public from exploitation. Fiscal policies tools are the government imposition on tax and revenue collections (Tayor, 2007). The focus on the convenience good and assumption  it will make a profit in the society is the reason Edgar insists on the production. Convenience goods are those that are distributed widely and are inexpensive and the gas oil forms one of them (Fredy, 2010). Macroeconomic covers the demographic aspect, as these goods are made available to the population. Demography represents human residents statically (Henry, 2008). Startup capital is a needed by Edgar as he plans to buy the four gas oil station. The fund borrowed from a financial institution will be affected by the interest rate and the financial policies. The monetary policy is a tool used to control the supply of money in the society through affecting the interest rate in the society (Tayor, 2007).The estimates of sales to increase in china and India represents the trade cycles. Business cycles are periodic change in the production and affect the Gross Domestic Product of a country. They cause the GDP to fluctuate and thus an expansion and contraction of the level of economic activities in the country (Tayor, 2007). The business sets itself on time of favorable economic benefits as the bank rates are favoring a business positively. Edgar requires a large capital base to start a business and borrowing from a business organization is paramount. Interest is payable on the loan capital that is taking from such institutions. With a low lending rate, the business organizations enable economic growth as a society can borrow a large sum of money for the investment project. Investment improves the living standard of the society as they earn a profit from the investments. The advice to Edgar is to take up the positive strengthening economy and invest during the low lending rate (Sydney, 2010). Demand is as the amount of a commodity that consumers are willing and can purchase at any given price over a given time (Tayor, 2007). The law states that, at low prices, the need is high. The firm being an oligopoly has rigidity in its price of the gas oil. Rigidity represents stickiness in the prices that does not change regularly. Edgar will enjoy the high prices of the oligopoly market as the American consumer has accepted the prices. The high prices are as due to the kinked demand curve as oligopoly market has two demand curves. A highly elastic demand curve on the price increase and a highly inelastic in the price decrease (Tayor, 2007). DdMC PricedKINK P1EP X Ddy Q1D QuantityQMR The elastic part of the curve is the dd curve thus an increase in price will lead to a rise in demand for the gas oil. A similar case to the market, if China and India increase their market the prices will also increase. A profit in the oil industry enjoys in the point where MR marginal revenue curve cuts the MC marginal cost curve. At this point, marginal revenue is equates the marginal cost and the profit is at maximum (Tayor, 2007). The supply also affects the oil industry, and it is the amount a producer is willing and can sell at a given price in a given time (Derik, 2010). In the supply of the gas oil collusion remains evident to increase market share. Competitors are on the evaluation as they affect the price and profits in the other firm. If one firm drops price the other firm is forced to drop its prices to in order to increase profit. The firms in the oligopoly structures have adopted non-price completion eliminating the pricing war among them. It has enabled international trading as they enjoy the collusion and similar prices and the control from one area. The interest rates within the country will also affect the enterprise. With business policies controlling the levels of interest rate in the area, the business is at a position to borrow funds for expansion with low interest rates on the returns. The central’s bank adversely controls the monitory policy by regulating the lending rates. The government through the fiscal policies regulation protects the survival of the oligopoly. The oligopoly market maintains barrier to entry through the production of large scale adversely improving the Gross Domestic Product within the country as the quantity of well produced increases. Recommendations and Economic Justification The GDP is one of the major issues in macroeconomic through the collusion of  demand and supply in the country the GDP is maintained as the business operates in its equilibrium point (Brake, 2011). Unemployment forms a major challenge but with a low interest rate from the financial sector business can operate and start up in the country. The case example is Edgar if he opens the four stations employment will increase. Demographics is affecting by supply and demand as they affect the chances of improving the living standards of the population. The salaries from the oil industry will maintain the demand and supply of the oil. The interest rate in the country determines monetary policy. Edgar before starting a business should consider this during the start up to maintain profits as he aims to supply the gas oil. Reference Brake, R. (2011). World Monopolies. Summertime Publishers. Derik, K. (2010). International Trading. Kansas Publisher. Fredy, T. (2010). World Businesses. Milestone Publishers. Henry, J. (2008). World Demography. Wimtertime Publishers. Sydney, G. (2010). Money and Banking. Westminister Publishers. Tayor, W. (2007). Introduction to Economics. Riverside Publishers.